|
Welcome to the Visitor Channel
The Visitor Channel in St. Lucia is THE ONLY TELEVISION BASED information service on the island. Advertisers looking to target the largest percentage of travelers to St. Lucia need look no further than this very amazing service.
Because we cover the entire island on two local television networks, we offer the widest coverage from hotels, to guest houses to villas and private homes, the Visitor Channel is everywhere. Most of the Visitor Channel programming consists of shows no longer than two to five minutes in length, created specifically to entertain and inform visitors. The Visitor Channel is one of the few television mediums where people watch FOR THE ADVERTISEMENTS, from shopping to tours, restaurants, island cooking and places to go
The core business of Holiday Guide Inc is the creation of specific programs that support clearly identified advertising opportunities for our business partners. Our marketing strategy is based on attracting clients to this unique mix interesting information which appeals to both the visitor and local viewer.
One major objective of the channel is to provide increased access for the community based business which has traditionally been excluded from mainstream tourism promotions. The Visitor Channel is focused on avenues of promotion that will directly increase the economic activity in the community as it relates to tourism and exploring all possibilities for enhanced the visitor experience. With all community promotions airing simultaneously on the service, we also anticipate positive effects on local awareness and appreciation for the tourism industry. The development of this project as an ongoing tourism awareness program has been an added benefit to the local community.
Presently the Visitor Channel programming is a diverse mix of material that represents the current landscape of activities and interest available to visitors. These include programs on history, culture, language, festivals, doing business, real estate, off island tours and cuisine.

